The Member Relations and Outreach Committee, chaired by Amy Clary and vice chaired by Jennifer See, convened on November 14, 2024, at the DeSoto Hotel in Savannah, GA, to address initiatives from NAB's Strategic Plan. Highlights included a review of 2024 marketing analytics by Stephanie Arteaga, who showcased successes in social media engagement, email communications, and web traffic, while also previewing upcoming projects like AI how-to videos, a podcast, and a new mobile app.
Amy Clary facilitated discussions among five breakout groups to explore strategies for increasing meeting attendance, expanding awareness of the HSE standard, ...